Micron Mobile Memory Brand Awareness Campaign

Multi-faceted, integrated campaign highlighting how mobile memory enhances your daily life.

  • Brand Awareness

    Amplify Brand Authority

    Mobile Memory Awareness

    Social Engagement, Reach, & Growth

  • North America

    Greater China

    Asia Pacific

  • Tech Enthusiasts

    Creatives

    Gamers

    Tech Adjacent Professionals

  • Industry Influencers

    OEMs

Creative Content Pillars:

  • Factoids

  • Computational Imagery

  • Contextual Awareness

  • Industry Expert Influencers

Factoids

Creative Strategy:

Capture audiences attention by standing out in social media feeds, through unique, attention grabbing content. In order to capture the audiences attention, we pushed organizational creative boundaries while staying true to brand standards.

Computational Imagery

Creative Strategy:

Smartphone optical hardware causes image capturing limitation. Showcase how Micron Mobile Memory helps you overcome this challenge by using computational imaging (photography & video) technology that provides AI-integrated software, digital computation, and powerful AI engines built into SoCs.

Contextual Awareness

Creative Strategy:

Showcase how Micron Mobile memory and storage solutions make the future of personalization possible by highlighting smartphone contextual awareness possibilities.

Industry Experts

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Crucial Memory