Crucial Memory by Micron : DDR5
MICRON TECHNOLOGY: World leader in innovative memory and storage solutions with a B2B audience.
CRUCIAL MEMORY: Micron’s B2C brand.
ASK: Lead creative concepting, identifying story board parameters and writing engaging copy for net new, organic social media posts highlighting Crucial’s DDR5 on Micron Technology’s Global social media handles.
RESULT: Aligned to MIcron’s B2B audience through key terms/copy and video content resulting in highly engaging social posts.
Micron’s Crucial Memory X6 & X8 SSD Social Media Campaign
MICRON TECHNOLOGY: World leader in innovative memory and storage solutions with a B2B audience.
CRUCIAL MEMORY: Micron’s B2C brand.
ASK: Lead creative direction and copy writing of net new, organic social media posts highlighting Crucial’s X6 & X8 SSD on Micron Technology’s Global social media handles.
RESULT: Engaged across audiences, targeting Micron’s B2B followers while highlighting Crucial Memory’s SSD with a business led-focus.
